March 2025: Identity Model Management, Dataset Editing, One-Time Flow Performance

Added

  • Self-serve identity model management: If you are an account admin, you will now see the Identity tab in your left-hand navigation bar. This page allows you to view, QA, and update your identity model directly within the Simon platform.

Fixed

  • Resolved dependency issues when it comes to editing datasets via the Schema Builder. You can now make non-field changing edits and add new fields to live datasets that either are or are not in use downstream. NOTE: You cannot remove fields from live datasets, regardless of their downstream use.
  • Fixed a bug that was jumbling the order of actions in experiment variants when copying a flow. The order of action to variant assignments is now preserved in copies.

Improved

  • Reduced the sync time of one time flows by 5x(!) by doing more processing within the CDW.
  • Improved the isolation of Journeys execution to provide more consistent journey launch / entry timing.